D2C Summit 2026: Swiss e-commerce expertise at the KKL Lucerne

On March 20, 2026, the Swiss D2C and e-commerce community will gather at the KKL Luzern for the first D2C Summit. Featuring high-profile speakers such as Johannes Kliesch (Snocks) and Nicholas Hänny (Nikin), the conference offers a central platform for exchange, networking, and industry insights.

D2C Summit 2026 im KKL Luzern
The first D2C Summit takes place at the KKL Lucerne (Image: zvg)

Switzerland's first D2C Summit opens its doors at the KKL Lucerne on March 20, 2026. The conference is positioning itself as the central platform for the Swiss direct-to-consumer and e-commerce industry.

The program includes keynotes and interactive panel discussions as well as masterclasses in compact 45-minute sessions. Brands and service providers will present exclusive insights and concrete solutions for the D2C sector.

The confirmed speakers include well-known personalities such as Johannes Kliesch, founder of Snocks, Nicholas Hänny, CEO of Nikin, Simon Bertschinger, Head of E-Commerce at namuk, and Catarina Dahlin, founder and co-CEO of Dagsmejan. They all bring valuable insights from their D2C experience.

D2C Summit 2026 - Networking Area
The spacious foyer offers space for intensive networking (Image: zvg)

The spacious foyer of the KKL will be the heart of the exchange with special networking slots and catering. The conference day will conclude with an after-party for a relaxed finale.

The event is aimed at D2C brands, e-commerce companies, marketing and digital managers and investors. Early bird tickets are available until November 30, 2025 via the website d2c-summit.ch.

The D2C Summit is organized by Go 2 Flow AG from Lucerne. Various sponsorship categories enable partners to participate visibly in the premiere event.

More articles on the topic