Seed: Opening film for Geberit events worldwide
Seed produced the opening video for Geberit for a series of customer events in 20 countries.
The Geberit Group is the European market leader for sanitary products. However, Geberit is also active in markets outside Europe. Regional customer events are an important communication measure. The 2025 motto: How Geberit combines design and technology.Seed produced the opening film for the events. The film expresses in a surprising way what it takes for design and technology to mesh perfectly. Seed developed and realized the film as well as a key visual in close cooperation with Geberit. The film was directed by Luki Frieden. In addition to the original version, short versions are used on social media.
Responsible at Geberit: Nadine Arquint, Lars Elsässer; responsible at Seed Audio-Visual Communication AG: Luki Frieden (writer/director), Andreas Szentkuti (concept), Rafael Kistler (camera), Oliver Muff, Nico Cavegn (lighting/grip), Robin Noah Fessel, Tim Misio (set/props), Rachel Schlegel (hair/make-up), Amanda Samantha Brooke (styling), Bastian Hertel (assistant director), Thomas Egli (photographer key visual), Peter Gärtl (graphic design key visual), Claudio Garovi (production/recording manager), Felix Courvoisier (producer)
Seed is a communications specialist specializing in audiovisual media. The Zurich-based company creates and produces films for external and internal communication. Seed's clients include BKW, ETH Zurich, Geberit, On Running, Rivella, SBB, Swiss Life, UBS and the University of Zurich.
