Around the world in a film bus
Snap Film has selected the winning idea for its Viral Spot Contest.
Competition Snap Film has the winning idea for its viral spot contest in the canFrom the head to the paper, then to the studio and now soon to the web. At the beginning of November, Snap Film put the first spot from its newly launched Viral Spot Contest into the can. 95 concepts from Switzerland, Germany and Austria were submitted to Snap Film. Advertisers, journalists, students, directors, marketing managers, editors and architects took part in the creative competition. Maren Beck, copywriter at the advertising agency Zogg, Kettiger, Gasser in Zurich, had the best idea for a commercial on the subject of "deodorant". As promised, her concept "Stamp" has now been realized free of charge by the producers at Snap Film. The story: Two Japanese tourists write their postcards on a bus in the sweltering summer heat. A man next to them is sweating so much that the tourists end up cheekily wetting the stamps for their cards under the man's armpits.
The gag was filmed in the large Swisstudio in Bürglen in the presence of the winner Maren Beck. The film was directed by Luzius Rüedi. Snap Film was able to recruit Zurich-based actor Krishan Krone as the lead actor and Jin-Han Lee and Ken Ebizuka as supporting actors. 20 extras and a dog were also used to fill the play bus, in which, according to the story, it was supposed to be hot - "which it was ...", as producer Michael Kindermann reveals.
Nevertheless, the cast and crew had so much fun during filming "that we felt like we were on a bus for a weekend trip," says cameraman Marco Barberi.
The next steps will be the editing and picture processing at Treibhaus, followed by the dubbing at Hastings.
Snap Film is enthusiastic about the experiment and wants to continue the competition next year.
Andreas Panzeris
The gag was filmed in the large Swisstudio in Bürglen in the presence of the winner Maren Beck. The film was directed by Luzius Rüedi. Snap Film was able to recruit Zurich-based actor Krishan Krone as the lead actor and Jin-Han Lee and Ken Ebizuka as supporting actors. 20 extras and a dog were also used to fill the play bus, in which, according to the story, it was supposed to be hot - "which it was ...", as producer Michael Kindermann reveals.
Nevertheless, the cast and crew had so much fun during filming "that we felt like we were on a bus for a weekend trip," says cameraman Marco Barberi.
The next steps will be the editing and picture processing at Treibhaus, followed by the dubbing at Hastings.
Snap Film is enthusiastic about the experiment and wants to continue the competition next year.
Andreas Panzeris
