Lammoth makes the organic trend mainstream for Yardo Super Biomarkt
The supermarket, which opened in St. Gallen in January 2006, is launching an aggressive advertising campaign using the Lammoth Mail concept. A number of discount promotions and events are planned, particularly in December, with the aim of increasing Yardo’s market share.
The supermarket launched in St. Gallen in January 2006 is going on the advertising offensive with Lammoth Mailkonzept. More discount campaigns and events are planned, especially in December. The latter will run under the motto: "First entertain the customer, then sell the goods." The direct marketing agency Lammoth Mailkonzept is helping the organic market to make the organic trend mainstream, just like in the USA. With experimental marketing, consistent dialog orientation and a holistic lifestyle strategy.
