BMB plays Monopoly with Hasbro
The game and toy manufacturer Hasbro has commissioned the Zurich-based advertising agency BMB Baertschi, Meroni & Bolleter to develop an advertising campaign for the Swiss version of «Monopoly Banking.».
The games and toy manufacturer Hasbro has commissioned the Zurich advertising agency BMB Baertschi, Meroni & Bolleter to design an advertising campaign for the Swiss version of "Monopoly Banking". The latest version of the classic game, which is paid for by credit card, involves buildings such as the KKL Lucerne, the Zurich Opera House and the Federal Palace. The two subjects of the campaign show career types who risk everything for the new objects of speculation. BMB's work can now be seen in the daily and Sunday press.
