Fanta and Xbox bring color to gaming
Fanta and Xbox are launching an exclusive partnership and giving away limited-edition Xbox Series X consoles and controllers featuring eye-catching Fanta designs. The promotion is taking place in 18 European countries and will be accompanied by a gaming event in Switzerland.
Under the slogan "Play with the color you want", Fanta is launching colorful Xbox Series X consoles and wireless controllers inspired by the flavors Fanta Orange, Fanta Orange Zero, Fanta Exotic and Fanta Shokata. Fans can win the exclusive devices by scanning the QR code on Fanta packs and entering the prize draw via the Coke app. In addition, thousands of trial codes for Xbox Game Pass Ultimate will be raffled off.
Fanta and Xbox are also hosting a gaming event at "The Hall" in Dübendorf on February 28 as part of their collaboration. The winners of an online prize draw will compete against each other in Xbox games together with well-known Fanta influencers and Swiss gaming celebrities. Interested parties can register free of charge on the Coca-Cola website and choose their favorite influencer as a team member. The 80 winners will be notified two weeks before the event.
