USA: Will the Publicis Group take over Interpublic?

According to the American advertising trade magazine *Advertising Age* (AdAge.com), the Publicis Group has its sights set on acquiring the Interpublic Group.

According to the American advertising industry magazine Advertising Age (AdAge.com), the Publicis Group has its sights set on acquiring the Interpublic Group. According to a report by Adage.com, talks about a possible takeover are to take place next week. If this company purchase were to take place, the merger of the two most influential agency networks would create an advertising giant with a market value of around 12 billion dollars, whose client list would even surpass that of the world's two largest car manufacturers.Maurice Levy, CEO of the Publicis Group, however, denies an alleged company takeover to Adage.com. An Interpublic takeover would be the biggest deal to date on Madison Avenue in New York and would even exceed the investment of 4.7 billion that the WPP Group paid for Young & Rubicam in 2000.

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