ViznerBorel angling for shield budget
After a multi-stage competitive presentation, ViznerBorel beat two other competitors for the Schild advertising budget. The Swiss fashion house is aiming for a long-term partnership with the Zurich-based communications agency.
Following a multi-stage competitive presentation, ViznerBorel beat two other competitors for the Schild advertising budget. The Swiss fashion house is seeking a long-term partnership with the Zurich-based communications agency, as announced by Schild's Head of Marketing in a press release on Wednesday. Schild wants to further expand its position in the Swiss market by adding well-known brands to its range and adapting its stores to the new store concept. Following an evaluation, Schild has awarded the media account to Mediaschneider, while Flowcube Communications will continue to be responsible for PR work.
