Pilot Suisse uses Mercury: Effective media strategies for Switzerland
Founded in July 2024, the media agency Pilot Suisse has relied on the «Mercury» media operations platform from the very beginning to offer Swiss advertisers high-impact campaigns and personalized consulting services.
The modern media landscape offers immense growth opportunities, both in the digital and traditional sectors, although the risk of spreading oneself too thin and making the wrong decisions is also constantly increasing. With a team of media specialists, modern tools, and robust processes, we strive to Pilot Suisse, under the leadership of founders Benjamin Moser and Ahmad Hoteit, strives to deliver effective campaigns and top-notch consulting services for Swiss advertisers in this field.
Based on their many years of experience, the founders know that the creative use of data is crucial in the digital age. However, companies often face the challenge of filtering relevant information from a flood of data. Focusing on essential data and linking it with the right technology is the key to developing innovative solutions. Benjamin Moser emphasizes: «With our many years of agency experience, we know that data and technology are tools that enable innovative solutions. Modern software that prepares us for the future and enables automation and collaboration is crucial. We have evaluated various tools and see MMT as the partner that makes this possible with its ‚Mercury‘ software.»
For Benjamin Moser and Ahmad Hoteit It was clear that they needed a modern software solution that supports efficient media processes and integrates relevant data. After an intensive evaluation process, pilot suisse chose the Media Operations Platform «Mercury», which enables data-driven media management. It provides data pipelines to key technical systems and structures all internal and external data via the «Bridge» data connector. This data foundation enables meaningful, automated dashboards in the integrated reporting center, as stated in the corresponding press release.
Gunnar Neumann, Managing Director of MMT, emphasizes: «We are pleased to have gained another client in the Swiss market with pilot suisse. With our media operations platform ‚Mercury,‘ we are well-equipped to meet the unique challenges of the Swiss market and look forward to discussions with other agencies.»
