Markus Will becomes new Head of Readership Market at NZZ AG
This fall, Markus Will, currently head of Tamedia’s magazine reader market, will move to the NZZ. There, he will take over as head of the central reader market. In this role, he will be responsible for the reader market activities of the Neue Zürcher Zeitung, the NZZ am Sonntag, and Magazin Z. He succeeds Kurt Blum, who will be taking on new responsibilities within the NZZ.
In the fall, Tamedia's current head of the magazine reader market, Markus Will, will move to the NZZ. There he will take over the management of the central reader market. In this role, he will be responsible for the reader market activities of the Neue Zürcher Zeitung, NZZ am Sonntag and Magazin Z. He succeeds Kurt Blum, who will be entrusted with new tasks within the NZZ.
Will, 40, has in-depth expertise in the areas of reader marketing, CRM, online and publisher marketing. Prior to his current position at Tamedia, he was Head of the Contact Center at Ringier, Managing Director at Beobachter.ch, Head of Publisher Marketing at Jean Frey and Head of Reader Marketing and Sales at W. Gassmann AG in Biel. He is also President of the Association of Swiss Publishing Professionals, a member of the examination board for the federal final examinations for media managers and a lecturer in customer relationship management.
