Clear hand signals

Newspapers You simply need them, the finance and economy. The agency Hochspannung provides new evidence of this.

Newspapers You simply need them, the finance and economy. The agency Hochspannung provides new evidence of this. 
What the traditional readers of Finanz und Wirtschaft have known for a long time is now officially confirmed with the claim that has been in use since spring 2005: "Finanz und Wirtschaft - Ohne geht's nicht." With this message, the business and stock market newspaper, which has been published since 1928, positions itself as an indispensable source of information for private and institutional investors, and the self-confident statement is also visually implemented on the current print and poster subjects of Hochspannung. Typical readers of the trade journal show with clear gestures why the newspaper is indispensable for investors. The hand signs in the extreme perspective thus continue the FuW campaign of the last two years, but with the difference that gestures are now in the foreground, whereas previously it was the newspaper.
Andreas Panzeri

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