Graphics industry between dynamics and structural change

 Representatives from 180 companies met at the annual meeting of the Swiss Association of Visual Communication Viscom. At the meeting in Konolfingen, they discussed the opportunities presented by the new economic dynamics and the dangers of the ongoing structural changes in the industry. The dynamics can also be felt in the graphic arts industry, said President Peter Edelmann, speaking not only of the economic upswing. The association itself is also on the move: At Viscom Day, the members unanimously backed the association's ongoing reorganization. According to the corresponding Viscom communiqué, structures will be simplified, the service portfolio will be better tailored to members and lobbying work will be intensified. According to the press release, Edelmann emphasized the importance of cooperation with the social partners, but contrasted this with the expectation of greater flexibility at company level. After all, Viscom members not only support the social partnership, but also train apprentices, added Association Director Thomas Gsponer.