Studio Thom Pfister: New advertising material for the KW studio
Movement is set to be the focal point of Studio Thom Pfister’s new promotional materials for Atelier KW. This also plays a role in KW’s new project, the Steinhalle restaurant in Bern.
Using different shapes, graphic design, colors and typography, Studio Thom Pfister has created new advertising material for Atelier KW. The focus is on the theme of movement.
For it is the movement that gives the transformation its face, makes points of light dance, colors blur and become new images in the interplay. Images that transform into figures and shadows into faces. KW looks forward and knows that looking back always offers a new perspective. Turning around, turning around oneself, staying in the flow - fluid.
In its latest project, the Steinhalle restaurant in Bern, KW also deals with transformation and fluidity, with new colors and sparkling light, with strong contrasts and with fine dining.
Responsible at KW: Kathrin Wiedmer (studio for color design, light & interior). Responsible at Studio Thom Pfister: Thom Pfister (Creative Director), Roland Zenger (Art Director), Sharon Moor (Graphic Designer), Daniel Hackiewicz (Senior Designer & Web Developer), Ursula Rytz (Senior Consultant) Marianne Schoch (Brand Consultant).
