Last but not least: And eternally BB irritates
Because BB (Federal Councilor Blocher) is sure to grab people’s attention, many journalists—regardless of their political leanings—are still only too happy to use this controversial figure for a headline. Currently, the Minister of Justice is being featured in an ad for Annemarie Wildeisen’s magazine *Kochen*.
Because one with BB (Federal Councillor Blocher) the attention is certain, many medium-creative all the same of which opinion used the irritant figure still so gladly for a headline. The subject refers to an anecdote spread by BB himself, according to which he recently burned his fried eggs to such an extent that the fire alarm in his apartment in Bern sounded the alarm. Probably everyone has burned something in his or her life, but if BB burns his eggs, then that must be used. Admittedly, the phenomenon is annoying, but it also has its hidden charms. For example, you can think up great analogies like: BB equals naked woman, because at least media-wise it has the same effect. If you want attention, then show tits on the cover - or write "The Blocher Principle" on your cooking newspaper advertising. The phenomenon also contains such fascinating paradoxes that BB stands for the mean-spirited, racist, ugly original Swiss man like no other, but still represents the most un-Swiss known Swiss, because he is so not average at all. Everyone blasphemes and bickers, but without him it wouldn't be quite as entertaining. So in the end BB is something like the Eminem of the Swiss political scene. Because as Slim Shady once rapped: "Everybody just follow me, because we need a little controversy, because it feels so empty without me."
