Wirz advertises Mobiliar with black humor

Wirz has made the eternally ash-spewing volcano the theme for the new Mobiliar campaign.

For once, the Eyjafjallajökull volcano in Iceland, which has been active for weeks now, is not only causing trouble, but also some amusement. This is thanks to Mobiliar's damage sketch campaign, which has been active for over 10 years. Wirz Werbung has taken the hot topic as an opportunity to develop a special ad that is currently being placed throughout Switzerland.
Responsible at Wirz Advertising: Bianca Kury (text), Hanning Beland (art), Thomas Kurzmeyer (CD), Yves Rückert, Tony Hrnek (consulting). Responsible at Mobiliar: Janine Wenger (Advertising Project Manager), Christoph Ott (Head of Marketing Communications).

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