APG agency team: Nurettin Yildirim new at the helm
APG|SGA has appointed Nurettin Yildirim as the new head of the agency team in Key Account Management. As part of a long-term succession plan, he succeeds Beat Sulzer, who will continue to work for the company.
Nurettin Yildirim has taken over the management of the agency team as of August 1, 2023. His track record and the experience he has acquired over the past 22 years within APG|SGA, as well as his personality, distinguish him for this task. He brings with him all the prerequisites to successfully continue the relationships on the agency side and to tackle future challenges. In the course of this new appointment, his predecessor Beat Sulzer complements the agency team as a consultant. From July 2024, he will continue to work for APG|SGA for another two years - beyond his retirement age - with a workload of 80%.
Marcel Baumann, Head of Key Account Management at APG|SGA, says: "I am very pleased that we were able to find an internal successor solution for this function. The appointment is the result of a careful selection process that underscores APG|SGA's commitment to quality and continuity in customer relations. I am convinced that in this constellation we will be able to continue our cooperation with the largest Swiss advertising and media agencies successfully and develop it in a forward-looking manner."
Yildirim Nurettin has been working for APGISGA since 2000. First in order processing in Winterthur, then in various sales functions. For eight years, he has been shaping APG|SGA's national key account management as a consultant. During this time, he successfully built up his customer relationships with advertising and media agencies as well as direct customers.
Beat Sulzer has worked in key account management for APG|SGA since 2015, where he has held the position of agency team leader since 2019.
