New packaging for cave-aged cheese

Just in time for the cold season, Swiss dairy producer Emmi is giving its processed cheese products a new look. With the help of the Zurich-based agency Schoch&Sonders, both the packaging and the logo of the Kaltbach cheese brand have been redesigned.

 Just in time for the cold season, Swiss dairy products manufacturer Emmi has given its processed products a new look. With the help of the Zurich agency Schoch&Sonders, both the packaging and the logo of the Kaltbach cheese brand have been redesigned. The cardboard packaging, with its exceptional look and feel, was developed in collaboration with packaging specialist Läser, and the cave-aged cheese is now being promoted in a new national campaign comprising television commercials, print ads and sampling campaigns. The redesigned Kaltbach Fondue and Kaltbach Raclette products are available now.
Responsible at Emmi Käse: Doris Krieger Fischli (Product Manager Cheese). Responsible at Schoch&Sonders: Dominik Schoch (CD), Mr. Roman Sonders (MD).

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