Go Slow reminds Valiant customers to retire
Go Slow has developed a new campaign for Valiant Bank designed to remind people in a timely manner to plan for their retirement—including through direct mailings.
"Your leap into retirement: Are you prepared?" With this headline Valiant launched the new campaign for its pension check in autumn. The idea and implementation came from the Bern-based agency Go Slow.
Poster, print, DOOH and direct mail for Valiant
Thanks to the early pension check, Valiant clients can one day enter retirement financially secure and full of joy. This idea was implemented in the key visual (poster, advertisement, DOOH) as well as in a 3-step direct mailing with different subjects.
