Publicis is looking for graduated murderers and dictators
Publicis is looking for potential murderers, dictators, heroes, and prostitutes with a Swiss federal diploma for the Zurich Drama School. In other words, they’re looking for talented actors.
Publicis is promoting training at the Zurich Drama School with a recruitment campaign designed to appeal to talented actors in a surprising way. According to the press release, the agency wants to communicate that the convincing embodiment of a wide variety of roles is at the heart of the training. The campaign can now be seen on numerous billboards and is the responsibility of Schauspielschule Zürich:
Christian Seiler (overall responsibility) Responsible at Publicis:
Ralf Kostgeld (CD), Nina Rentschler, Barbara Staub (AD), Markus Tränkle, Res Matthis (text), Michael Günzburger (graphics), Deborah Herzig and Bojana Taraba (consulting).
