Lürzer's Archive takes a liking to AY&R's campaign
In its online edition, Lürzer’s Archive awards the title «Ad of the Week» every week. This week, it goes to the Leica «Zoom» campaign by AY&R.
The specialized publisher Lürzer's Archive publishes every two months a magazine with good advertisements and posters from all over the world. But it also shows the ads online at Luerzersarchive.net. Each week, a winning work is selected there in the film and print categories. This week, the title of "Ad of the Week" goes to the Leica campaign "Zoom" by AY&R, which has already been successful at Epica and Eurobest. The ad can be admired online from Tuesday.
