Mrg Communications is now called Valencia Communications

 
The Basel-based communications agency Mrg Communications will operate under the name Valencia Kommunikation from January 1, 2008. The reason for retiring the old name, which is made up of the initials of the three founding members, is the change in ownership. The new name refers to the Spanish coastal city, which has become a kind of Mediterranean connection for Switzerland as a result of hosting the America's Cup and embodies a "positive spirit" for the agency, according to a press release. The owners are Marco Rosenberg, Esther Weber and Michael Gerber. The agency, which is based in Basel and has a branch in Zurich, has been in existence for nine years and employs 57 people.