Publicis Loves Classic Cars

Cars An old Alfa leaving the Stalder & Moser classic car garage is perfectly restored and looks just like new. That’s the message the creative team at Publicis drives home in a current campaign. Aside from the photographed models and the logo, there’s nothing old-fashioned about the ads. Neither the current, signature Alfa layout nor the modern photographic style nor Calatrava’s futuristic buildings. As a result, after a rejuvenation at Stalder & Moser, these classic cars look so new that they appear to have just rolled off the production line.