Heads designs employee and customer newspaper for ABN AMRO

The corporate communications agency Heads developed the new magazine for employees and clients of ABN AMRO Private Banking Switzerland. The bank wants to further strengthen the customer and market orientation of its employees and deepen customer loyalty.

 
The corporate communications agency Heads developed the new magazine for employees and clients of ABN AMRO Private Banking Switzerland. Published in English, Close provides monthly information on current topics from the private banking business, portrays successful employees and provides the perspective of a private banking client in each issue. The bank aims to further strengthen the client and market orientation of its staff and deepen client loyalty, according to a press release issued on Tuesday. The first issue is dedicated to ABN AMRO's increased presence in Asia, portrays a Polish relationship manager and extreme sportswoman and features a Brazilian expatriate in Tokyo as a private client.
Responsible at ABN AMRO (Switzerland): Dr. Nikodemus Herger and Sabine Schweinzer. Responsible at Heads Corporate Communication AG BSW: Marco Simonetti (CD), Donovan Szypura (graphics), Ralph Hermann and Nadia Francioso (consulting) and Andreas Bantel (text).

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