The 2008 Advertising Yearbook has been published
The 2008 Advertising Yearbook is now available—this year’s edition is a hefty 800 pages and costs 165 francs. It features 500 campaigns, several trend analyses, and agency profiles.
The 2008 Advertising Yearbook is now available—a substantial 800 pages for 165 francs. As previously announced, the 45th edition features a completely new design, with a new logo and a redesigned interior layout created by Dominik Schloemp. In terms of content, this year’s edition once again documents selected campaigns from across the German-speaking world—a total of 500 this year. In addition, renowned industry journalists analyze the latest trends in the sector. In-depth profiles are dedicated to the TBWA agency, Berlin as a communications hub, and Mathias Döpfner. The winners of the Megaphon competition and the «Newcomer Agency of the Year» are also featured.
