One Show: Ruf Lanz honored with bronze
With Ruf Lanz, a Swiss agency was also able to pick up precious metal at the One Show Festival in New York. The creatives were awarded bronze for their radio spot "Tribal sovereignty" for Sport Factory Outlet. Three other Swiss agencies were honored with a Merit.
The results of the New York One Show Festival are now known: With Ruf Lanz, a Swiss agency was also able to accept precious metal. The creatives were awarded bronze for their radio spot "Tribal sovereignty" for Sport Factory Outlet. The spot, featuring George W. Bush, advertises bicycle helmets and has already won gold at the New York and London Festivals. Three other Swiss agencies were awarded a Merit: Publicis, SFLB and AY&R. Publicis was honored for the spot campaign for the 3+ program "Supernanny", SFLB received the Merit for the Migros underwear campaign, and AY&R received two Merits: one for the Leica campaign and one for the NJP recording studio campaign.
