New ADC Yearbook dreams of immortality

In its new yearbook, the Art Directors Club Switzerland presents those ideas that deserve to be recognized as exemplary in the future. The yearbook was designed by Timo Kirez and Amina Belkasmi from McCann Erickson

In its new yearbook, the Art Directors Club Switzerland presents those ideas that deserve to be recognized as exemplary in the future. "They won't escape transience," the creatives are aware. But the yearbook gives them a little chance to shine and make an impact beyond the moment. In this way, the book addresses the eternal dream of imperishability, at least for the blink of an eye. The book was conceived and designed by Timo Kirez (CD) and Amina Belkasmi (AD) at McCann Erickson. Kirez chose the figure of Frankenstein for the cover because he fits in perfectly with the theme of "cheating death". The designers also liked the hologram provided by Keystone.
The yearbook was celebrated at the vernissage on Tuesday evening. It is available until August 31 at a subscription price of 118 francs from [email protected] or Werd Verlag, Order Service, Kobiboden, 8840 Einsiedeln.

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