IPM markets Ringier's EM sports channel
A new online sports channel will launch for the 2008 European Soccer Championship, a collaboration between Ringier and Zattoo. Marketing will be handled by IP Multimedia Switzerland, a subsidiary of Goldbach Media.
A new sports channel will be launched on the Internet for the 2008 European Football Championships, which will be available as an IPTV channel on Zattoo under the name "Blick EM-Spezial" (see: ). The cooperation between Ringier and Zattoo will be marketed by IP Multimedia Switzerland, a Goldbach Media company. According to a press release, the channel is a good addition for TV campaigns during the 2008 European Football Championship. Spots for single commercials will be offered as advertising interruptions in various lengths from five to 30 seconds.
