Switzerland bids farewell as host country with TV commercial
With the TV commercial «Auf Wiedersehen,» Switzerland bids farewell to the soccer teams of Euro 08 and to all the fans who cheered them on in Switzerland. The commercial will air starting this weekend in Germany, the Netherlands, Italy, and France.
Switzerland is saying goodbye to the Euro 08 football teams and all the fans who cheered on Switzerland with the TV commercial "Auf Wiedersehen". It will be shown from this weekend in Germany, Holland, Italy and France. Produced by Switzerland Tourism in collaboration with the Spillmann/Felser/Leo Burnett agency, the
shows the longing of the Swiss women who have been involved as hosts over the past three weeks: Their longing for the many great footballers, guests and fans from all over Europe.The commercial is intended as a thank you to all visitors. It is also intended to express the hope of seeing them again soon. It will run for around a week in the various countries. And since the
is intended as a "thank you and see you soon" greeting, it is not used in Switzerland. Responsible at Switzerland Tourism:
Jörg Krebs (Head of Location Marketing Switzerland), Matthias Schneider (Deputy Head of Location Marketing Switzerland). Responsible at Spillmann/Felser/Leo Burnett: Martin Spillmann (Concept, Creative Director), Rolf Zimmermann, Patricia Balliana (Consulting), Sebahat Derdiyok, Suzana Kovacevic (Agency Producing). Film production: Pumpkin Film. Martin Haerlin (Director), Götz Hudelmaier (Producer), Michael Krautter (Cinematographer), Sonja Brand (Exec. Producer).
