DIY poster from AY&R: special appearance at the Lora Festival
At Radio Lora's anniversary celebration, which took place in Zurich over the weekend, the poster by Advico Young & Rubicam was one of the 25 different designs on display, all of which had been created by 25 advertising agencies.
At the Radio Lora anniversary celebration held in Zurich at the weekend, the poster by Advico Young & Rubicam was one of the 25 different subjects created by 25 advertising agencies (see: Advertising for 25 years ad-free zone / http://www.werbewoche.ch/print080709_jubliaeum.werbewoche). According to the agency's press release, the metal poster with the magnetic subjects for self-design and the claim: "The station where you can determine the content" also magnetically attracted a few viewers. There were serious political statements, but also Dadaist nonsense. Responsible at AY&R:
Philipp Skrabal (CD), Emi Lehmann-Iwasaki (AD) and Andi Portmann (text).
