Vizner Borel: Campaign for a clean environment
The Interest Group for a Clean Environment (IGSU) has gained a new member in the Swiss Press Association. The Vizner Borel agency has created a new ad campaign for this occasion, which is appearing in daily and free newspapers.
The recycling company Igora and the association PRS PET-Recycling Schweiz founded the IGSU (Interest Group for a Clean Environment) to jointly tackle the problem of littering. After Vetroswiss, McDonald's, Migros, Coop and Tetra Pak, the IGSU has now also been able to gain the Swiss Press Association as a member. The Zurich agency Vizner Borel has designed a new motif for the association, which will appear in daily and free newspapers.
With the poster campaign, the anti-littering ambassador, as well as PR and public relations work at events and schools, the IGSU raises awareness among the population to respect public spaces and the environment and thus ensure a better quality of life.
Responsible at IGSU: Markus Tavernier, Daniel Frischknecht (Igora). Réne Herzog, Jean Claude Würmli (PET). Responsible at Vizner Borel: Lajos Vizner, Guillaume Borel (overall responsibility), Livio Reutlinger, Gian Maurizio (art direction), Andrea Vizzarro (consulting). ScheffoldVizner (photography).
With the poster campaign, the anti-littering ambassador, as well as PR and public relations work at events and schools, the IGSU raises awareness among the population to respect public spaces and the environment and thus ensure a better quality of life.
Responsible at IGSU: Markus Tavernier, Daniel Frischknecht (Igora). Réne Herzog, Jean Claude Würmli (PET). Responsible at Vizner Borel: Lajos Vizner, Guillaume Borel (overall responsibility), Livio Reutlinger, Gian Maurizio (art direction), Andrea Vizzarro (consulting). ScheffoldVizner (photography).
