Tops of the week: Outstanding teamwork at Radio DRS
When Federal Councilor Moritz Leuenberger railed against the jubilant local radio scene at Radio Day at the WTC Zurich, lambasting its monotony and its obsession with ratings and license fees, the industry’s bigwigs endured his scathing tirade. But the media minister also railed against state-run radio.
When Federal Councillor Moritz Leuenberger took a swipe at the jubilant local radio scene at Radio Day at the WTC in Zurich, scourging its monotony and its squinting for ratings and licence fee money, the grandees of the industry were shocked by the magisterial shower. But the media minister also railed against state radio. The weather talks on DRS 1 and 3 were "garrulous" and peppered with "suggestive pseudo-questions", a "real babble". The private radio representatives laughed maliciously.
But no sooner had Leuenberger finished his speech than he received an electronic weather station as a greeting from DRS Director Walter Rüegg. "So that you never have to listen to the DRS weather talks again," Rüegg told him. And now he had the laughs on his side.
But how was the weather station so quickly at hand? Quite simply: the DRS press office had informed Rüegg in advance about the passage in Leuenberger's speech - thanks to AP and SDA, who had received the magisterial speech in advance and sent out a résumé with an embargo period. Shortly before Leuenberger's appearance, Rüegg therefore asked an employee of the Zurich radio studio to buy a weather station and bring it to him at the WTC. "We only had about 25 minutes," says DRS spokesperson Andreas Notter. But the teamwork worked.
But no sooner had Leuenberger finished his speech than he received an electronic weather station as a greeting from DRS Director Walter Rüegg. "So that you never have to listen to the DRS weather talks again," Rüegg told him. And now he had the laughs on his side.
But how was the weather station so quickly at hand? Quite simply: the DRS press office had informed Rüegg in advance about the passage in Leuenberger's speech - thanks to AP and SDA, who had received the magisterial speech in advance and sent out a résumé with an embargo period. Shortly before Leuenberger's appearance, Rüegg therefore asked an employee of the Zurich radio studio to buy a weather station and bring it to him at the WTC. "We only had about 25 minutes," says DRS spokesperson Andreas Notter. But the teamwork worked.
