Cosmic promotes the Suisse-Garantie label
The Cosmic agency has produced a TV commercial for the Swiss quality label Suisse Garantie. The 30-second spot is intended to raise awareness of the Swiss agricultural quality seal and reinforce the core messages of Suisse Garantie.
The Cosmic agency has produced a TV advertisement for the domestic quality label Suisse Garantie. The 30-second commercial is intended to increase awareness of the Swiss agricultural quality label and anchor the central messages of Suisse Garantie - animal and environmentally friendly, GMO-free, controlled and 100% Swiss agricultural products.
Television advertising covers the most important sectors of Swiss agriculture. Job descriptions from individual sectors and foodstuffs, including milk and dairy products, meat, vegetables and fruit, are staged. Seamless transitions link the individual sequences together, making the commercial look like a continuous story. The makers of the TV commercial were particularly keen to use an honest and authentic tone. No actors or models were hired for the shoot, instead real representatives from the industry were brought in front of the lens.
To the spot
Suisse Garantie sales bags were designed in parallel with the television advertising. Producers and sellers from the agricultural segment are depicted in an idyllic mountain landscape together with the label's food products.
The TV commercial will run from the end of September at prime time on SF1, SF2, TNC, TRC, TSR1, TSR2, M6, TSI1 and TSI2.
Television advertising covers the most important sectors of Swiss agriculture. Job descriptions from individual sectors and foodstuffs, including milk and dairy products, meat, vegetables and fruit, are staged. Seamless transitions link the individual sequences together, making the commercial look like a continuous story. The makers of the TV commercial were particularly keen to use an honest and authentic tone. No actors or models were hired for the shoot, instead real representatives from the industry were brought in front of the lens.
To the spot
Suisse Garantie sales bags were designed in parallel with the television advertising. Producers and sellers from the agricultural segment are depicted in an idyllic mountain landscape together with the label's food products.
The TV commercial will run from the end of September at prime time on SF1, SF2, TNC, TRC, TSR1, TSR2, M6, TSI1 and TSI2.
