Cannes Lions: Bronze for Saatchi & Saatchi
Following in the footsteps of Spillmann/Felser/Leo Burnett and Advico Young & Rubicam, Saatchi & Saatchi Carouge has now also won a Lion: In the Radio category, the «Park» commercial was awarded a Bronze Lion.
The other spots nominated in the radio category, by Saatchi & Saatchi for Novartis and by Jung von Matt/Limmat for Mercedes-Benz Switzerland, came away empty-handed.
The other Lions winners:
SFLB was awarded in the PR category for the "Take Over" campaign, which the agency realized for the weekly newspaper Woz ("Woz buys UBS").
The other Lions winners:
SFLB was awarded in the PR category for the "Take Over" campaign, which the agency realized for the weekly newspaper Woz ("Woz buys UBS").
Advico Young & Rubicam received the Bronze Lion in the Promo & Activation category. The work had already won gold at the ADC Switzerland. As Werbewoche has learned, "Supreme Security" was also successful in the Media category. The advertisers received their second bronze Lion on Tuesday evening. This was the only Lion in the Media category to be awarded to a Swiss agency.
However, there was no award for the work "Romantic Power Blackout" nominated in the Direct category by Call Lanz for Centralschweizerische Kraftwerke. In the same category, "Supreme Security" by Advico Young & Rubicam was also nominated once again. However, it remains on the shortlist there.
