Petroplast Vinora: A different kind of carrier bag realized for Emmi
Petroplast Vinora has created a carrier bag for Emmi in the shape of a Caffè Latte cup.
Anyone talking about exciting advertising media today rarely thinks of carrier bags, according to a press release - wrongly so, as Petroplast Vinora proves. The aim is to emotionalize the Caffè Latte brand. Emotionalization at the POS is the basis for getting consumers excited about a product.
