McCann Erickson secures total budget from Cardinal
After McCann Erickson launched the non-alcoholic aperitif drink Angel by Cardinal on the Swiss market last fall, the Zurich agency has now also been commissioned to handle communications for the two drinks Eve by Cardinal and Cardinal Lager beer from the Feldschlösschen Group.
After McCann Erickson launched the non-alcoholic aperitif drink Angel by Cardinal on the Swiss market last fall, the Zurich agency has now also been commissioned to handle communications for the two drinks Eve by Cardinal and Cardinal Lager beer from the Feldschlösschen Group.
For Eve, the commitment of former Miss Switzerland Mahara McKay has been extended, according to a statement from the agency. Christa Rigozzi will continue to act as ambassador for Angel.
McCann Erickson is now responsible for all communications for all three products. The first works will be on display from March 2009.
For Eve, the commitment of former Miss Switzerland Mahara McKay has been extended, according to a statement from the agency. Christa Rigozzi will continue to act as ambassador for Angel.
McCann Erickson is now responsible for all communications for all three products. The first works will be on display from March 2009.
