The Edi.20 shortlist has been announced
The jury has selected the shortlisted films for this year's Edi.20. The winners will be announced on November 5 during a «Real-Decentralized-Digital» event.
For the first time in Edi.'s 21-year history, the submissions were evaluated by two different judging panels: the Shortlist The competition took place online, and the “Best of” award was judged live. The most important evaluation criterion is the visually and aurally compelling execution of the communication brief. Screenplay, direction, cinematography, sound, and editing must form an artistic whole that does justice to the content being conveyed and faithfully fulfills the client’s brief for the production.
A winning film must demonstrate outstanding excellence in all aspects of filmmaking. A total of 51 films were shortlisted from among the submissions.
The awards ceremony will be held online
Due to the current situation, a live event cannot be held this year. The Swissfilm Association is therefore organizing the awards ceremony in a «real-decentralized-digital» format, with invited guests receiving one of 500 appetizer boxes as well as a personal Zoom login so they can join the show live. The show will also be streamed live and will be accessible to anyone interested.
| Spot | Film production | Client | Agency |
|---|---|---|---|
| Katz's Fall | Plan B | Digitec Galaxus | |
| La Discussione | Czar | Mercedes-Benz | Publicis Emil |
| Lulu and Luis | Stories | Coop Cooperative | TBWA\Zurich |
| Trees like mushrooms | Brand film | IP-Suisse | Rod communication |
| Hello life | Brand film | CSS Health Insurance | Sir Mary |
| Ready | Stories | Swisscom | |
| Wherever your thirst takes you. | Hillton | Rivella | Scholz & Friends |
| For me and you. And Köbi. | Shining | Coop Cooperative | TBWA\Zurich |
| SwissSwap | Shining | Switzerland tourism | Wirz Communication |
| POV Series: Navigation, Roomba | Plan B | Digitec Galaxus | |
| Xmas Song Series: Hello, Guys, Technicians | Plan B | Digitec Galaxus |
| Spot | Film production | Client | Agency |
|---|---|---|---|
| Series: Poster Explainer, The Man Behind the Scenes | Shining | Swisscom | Home Zurich |
| Opinion Leader | Drastic | Persoenlich Publishing | Call Lanz |
| Series: Helicopters, Train Conductors | Bubbles&Sons | Amorana | Family |
| Spot | Film production | Client | Agency |
|---|---|---|---|
| Philips Connect | Shining | Bernafon | Ogilvy UK |
| We love soccer | Allmenfilms | Comet | Comet |
| Yes to Protection Against Hate | Filmmaking | Committee: Yes to Protection Against Hate | |
| Thank you | Plan B | Digitec Galaxus | |
| Live Better Without Lags | Dynamic Frame | Swisscom | Wirz |
| Move Mountains | Fabian Weber Film | Elite Training | |
| Wherever your thirst takes you. | Hillton | Rivella | Scholz & Friends |
| Xmas Song Series: Allo, Déjà Vu | Plan B | Digitec Galaxus |
| Spot | Film production | Client | Agency |
|---|---|---|---|
| Athletes Powered by Science | Brand film | OYM | IYF.Agency |
| By Listening to the Signs of the Times | Freestudios | Tissot | |
| From the Field to Your Table | Stories | Doubt Pomy Chips | |
| Ready | Stories | Swisscom | Wirz Communication |
| Eflizzer Promotional Video | WirzFraefelPaal | Babutec | |
| Made by Geberit | Seed | Geberit | Seed |
| World | Imajack | EPFL | |
| Deux Frères | Film Tannery | Deux Frères |
| Spot | Film production | Client | Agency |
|---|---|---|---|
| Dreamcolor | VFBbB | Hewlett-Packard | |
| Bring Data to Life | Walkingframes | ZHAW | |
| Invest in what you love | Get Some Popcorn | Big Bang |
| Spot | Film production | Client | Agency |
|---|---|---|---|
| Not everything you see is real. | Chris Santiavo, Atila Ulcay | Umbrella Organization for Women's Shelters | |
| Organ Donation Idioms | Shining | BAG | Contexta |
| at school | Team Tumult | Cybathlon | |
| Stuffed Animal – Teddy Bear | Tasty Pictures | Child Protection | Jung von Matt/Limmat |
| "You Decide" Series: Julien, Adnan, Marco | Get Some Popcorn | Swiss Council for Accident Prevention (BFU) |
| Spot | Film production | Client | Agency |
|---|---|---|---|
| A Life Without Limitations – The Life of Nátalia Martins | Film Tannery | Sonova | |
| A Life without Limitations | Film Tannery | Sonova | |
| Born of a Dream: A Boy from San Mateo | Who's McQueen Picture | IWC Schaffhausen | Scholz & Friends |
| Viral Virtuoso | Nutshell Films | Bank Cler | Home Zurich |
| Echo | Shining | Turnus Film | |
| "Hello Life" Series: Cristine, Aurel, Nora | Shining | CSS Insurance | Sir Mary |
| For You – Bees | Stories | Swisscom | |
| Closer to Life – Ella Rumpf | Studio Achermann | Mobiliar |
| Spot | Film production | Client | Agency |
|---|---|---|---|
| Mission High Dry | MaMa Pictures | Grisons vacations | Wirz |
| A Rainbow of Colors | Geri Hangartner Productions | Unterstrass.edu | |
| Müller and Frey: Alberto Giacometti | Addictive Films | Fondation Beyeler |
The Shortlist Jury Team for the Commercials and Branded Content Category consists of Diego Baldenweg, Stefan Bircher, Cyril Böhler, Ellen Brasse, Peter Brönnimann, Paulus Brügmann, Renzo D’Alberto, Benjamin Fueter, Nadine Geissbühler, Simon Gutknecht, Aladin Hasic, Markus Hürsch, Pablo Kirschke, Ivan Madeo, Hans Meier, Dean Montenegro, Kalle Petersson, Michael Rottmann, Markus Ruf, Uli Scheper, Roli Schmid, Ph!L!pp Schweidler, Martin Stäheli, Atila Ulcay, Martin Villiger, Felix von Muralt, Daniel Waser, Ari Zehnder, and Samir.
The Shortlist: Jury Team for the Corporate Communication Category consists of Piet Baumgartner, Federico Bettini, Alessandro Biffi, Simon Bitterli, Michel Bognar, Claudio Catrambone, Claudio Cea, Philippe Cordey, Felix Courvoisier, Gian Dolder, Jürg Ebe, Viviane Egli, Ivan Engler, Bernie Forster, Lukas Gähwiler, Jeff Gerber, Flavio Gerber, Leos Gerteis, Luc Kämpfen, Tim Lüdin, Noé Marti, Antonia Meile, Wendy Pillonel, Urs Rey, Michael Ricar, Pascal Salamin, Iva Schnellmann, Roman Sidler, Jürg Steudler, Wolfgang Weigl, Claudia Wick, and Daniel Wüthrich.
