Home Zurich wins Miele as a new customer

Heimat Zurich has signed Miele, a manufacturer of household and commercial appliances, as a new client.

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The family-owned company entrusts the Zurich agency with brand activation in Switzerland, namely for strategic consulting, conception and implementation of measures, mainly for social media.

"Heimat Zürich convinced Miele with its mix of flair and interpretation of the brand. We see this as the way to vitalize and even more strongly emotionalize the Miele brand in Switzerland," says Andreas Oehrli, Head of Marketing Communications at Miele Switzerland.

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