Fredinko designs packaging for Say Chocolate

Packaging with no beginning and no end: The Zurich-based patisserie Say Chocolate has commissioned Fredinko to design the packaging for its macaron creations.

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Urban Zurich served as the inspiration for the design. In typical Fredinko style, the new packaging features stylized figures amidst various Zurich landmarks - intertwined with macarons. The pattern runs seamlessly across the entire packaging and forms a three-dimensional endless pattern, so to speak. 

The new packaging was launched at a live painting event, where guests were able to get involved artistically by adding color to Fredinko's figures. The painting was created to scale on a life-size macarons box, which was divided into ten pictures and mounted on stretcher frames after the event. The 10 hand-signed unique pieces are now on display and for sale in the Say Chocolate boutique on Europaallee. The proceeds from the pictures will go to a good cause.

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