Hofer Kommunikation shows that Bernmobil's public transport plus app is on its toes
The new features of Bernmobil’s ÖV-Plus app are designed to make traveling by public transit as easy as possible: enter your destination, view your route, and purchase a check-in ticket. Hofer Kommunikation is responsible for the campaign.
Everybody wishes once in a while to meet friends somewhere after work, to soak up the sun in winter or to leave the city behind and enjoy nature.
Hofer's campaign is designed to get to the heart of these aspects: With ÖV Plus you can - Zack - travel throughout Switzerland in an uncomplicated way and still have all special destinations displayed.
Posters, advertisements, banners, rail panels, public transport hanging boxes, public transport advertising screens, information flyers and an explanatory video were realized.
Responsible at Bernmobil, Municipal Transport Services BernMonika Scheiwiller (Head of Marketing Communications). Responsible at Hofer CommunicationDaniel Scheuzger, Reto Steiner, Mike Krüll.
