SFLB simplifies prices for Sunrise
The Zurich agency SFLB has created a concept to promote the launch of Sunrise flat rates for mobile subscriptions.
SFLB has created a concept to promote the launch of Sunrise's flat rates for mobile subscriptions. The Zurich agency created a TV film, various advertisements and two radio spots for Sunrise's new offer, a mobile subscription with a flat rate of CHF 10 per month. These are intended to show that billing according to usage would be more complicated than a monthly flat rate. "Fixed prices are simpler" is the claim for the new flat rates.
Responsible at Sunrise: Priska Heger (Director Marketing Communication), Peter Schilde (Marketing Communication Manager). Responsible at Spillmann/Felser/Leo Burnett: Peter Brönnimann, Simon Staub, Dana Wirz, Martin Spillmann (Creation), Rebecca Krausse, Dominik Mätzener (Consulting), Sebahat Derdiyok (Agency Producer). Production: Rudi Haller (Solid & Hallerfilm), Rainer Binz (Director).
To the radio spot 1
To the radio spot 2
Responsible at Sunrise: Priska Heger (Director Marketing Communication), Peter Schilde (Marketing Communication Manager). Responsible at Spillmann/Felser/Leo Burnett: Peter Brönnimann, Simon Staub, Dana Wirz, Martin Spillmann (Creation), Rebecca Krausse, Dominik Mätzener (Consulting), Sebahat Derdiyok (Agency Producer). Production: Rudi Haller (Solid & Hallerfilm), Rainer Binz (Director).
To the radio spot 1
To the radio spot 2
