Equality: ban on sexist advertising has good chances in the canton of Vaud

Sexist advertising in public spaces could soon be banned in the canton of Vaud. The preliminary committee of the Grand Council has unanimously approved an amendment to the law proposed by the cantonal government.

The current advertising law in the canton of Vaud prohibits the advertising of tobacco and alcohol in public spaces. Now the advertising ban is to be extended to include sexist content (Werbewoche.ch reported). The issuing of bans is a matter for the municipalities.

The Commission is of the opinion that the solution proposed by the State Council is balanced. It leaves the municipalities the freedom to decide and offers an effective instrument to combat sexist posters, it announced on Friday. The bill will be discussed by the Grand Council in the coming months.

Vaud would not be alone in introducing such a ban. Basel-Stadt was the first canton to introduce a ban on sexist advertising in public spaces. (SDA)

 

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