Sweepstakes: Riddle and win
MK and Rätsel Agentur AG will be featuring various online puzzles via the MK newsletter through February 2019, which can be played directly on a desktop or mobile phone. Each month, a free subscription to the trade magazine MK Marketing & Kommunikation will be raffled off (which can also be given as a gift). At the end of February 2019, two winners will also be selected from among all participants, each receiving an attractive Apple device (an Apple iPad 2018 and an Apple Watch Series 3). The winners will be announced in the March 2019 issue of MK.
How do you solve the quiz?
Answer the questions by clicking on the letters before the answer. The answer letters will be entered directly into the answer bar. Good luck!
Submit the Answer
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Attract and Retain Customers
The MK puzzle campaign demonstrates how simple gamification techniques can be used to attract and retain customers. Read the interview with Tamara Mattiussi, managing director of Rätsel Agentur AG, in MK Issue 9, or online here.Also possible: Puzzles with video integrationThe following personalization options are available: - Static ad space (as seen in print) - Ad space with video (as in the example from the Sweden puzzle) - Ad space with video and personalized vocabulary, meaning the company can commission questions and answers so that product descriptions or news (which are hidden in the video, for example) can be incorporated.Important Information-If you haven't subscribed to the MK newsletter yet, you can here Sign up for free.-By entering the contest, you agree to have your email address used for the drawing.-The deadline for entering the quiz is January 9, 2019, at 11:59 p.m.-The next puzzle will follow on January 10, 2019.
