Michael Hählen new President of Leading Swiss Agencies

At their 83rd general meeting, the members of the industry association Leading Swiss Agencies (LSA) elected Michael Hählen as their new president. The 50-year-old CEO and partner at Inflagranti Communication succeeds Roman Hirsbrunner, who has led the association of Switzerland’s leading communications agencies for the past two years. The LSA elects a new president every two years. „I am very pleased to take on the presidency and help shape the future of the industry. The communications industry is undergoing profound change.”.

Continue to Pursue the Forward Strategy

“The association’s core mission is to provide guidance and support to its members as they take a leading role in overcoming the challenges of the future,” said Michael Hählen following his election. The new president reaffirmed to the members that he will continue to advance the forward-looking strategy launched by Roman Hirsbrunner. This requires concrete, forward-looking association solutions and the collective strength of all leading agencies. As outgoing President Roman Hirsbrunner explained in his opening remarks at the general meeting, Leading Swiss Agencies can look back on two exciting years.

New Website

In addition to the newly launched website leadingswissagencies.ch, which enables clients to learn about and select agencies based on their current work, the association addressed key issues such as compensation, work models, and professional development, and provided valuable guidance to its members.

Change in the Executive Board

Matthias Adolf of Equipe AG, Zurich, and Edouard Gaultier of Gaultier Colette AG, Geneva, are stepping down from the Board of Directors. Roman Geiser of Farner Consulting AG and David Schärer of Rod Kommunikation AG have been newly elected. The Board of Directors has nine members.