Sprint: Test new ideas in five days

Some people complain about the fast pace of the business world, others obviously really enjoy it. The three authors of this book - all of whom work for Google - provide precise instructions on how to develop a product idea and bring it to market in just one week. "Sprints" - a term they borrowed from software developers - are the method of choice for anyone who wants to develop product ideas quickly and implement them faster than the competition. The authors have refined this process in over 100 sprints, helping various start-ups supported by Google, such as the messenger Slack, to achieve a breakthrough. The key to success lies in the structured approach: Discussions are kept short and regular votes guarantee progress. According to the authors, the sprint concept can be applied to all products and services and can be put into practice immediately after reading the book. getAbstract recommends this amazing and practicable concept to all product development managers.getAbstract rating: 10Implementability: 10Innovation level: 9Style: 10

Publisher: Redline VerlagYear of publication: 2016Pages: 247ISBN: 9783868816389