The seven biggest enterprise messaging trends in 2016

Cloud services are becoming increasingly important in the office of the future.1st workplace of the future: The "modern office" is moving to the cloud. Many companies are switching to cloud-based solutions such as Microsoft Office 365 to meet the growing need for collaboration and mobility on the part of users and the need for centralized, dynamic IT management on the part of IT. In order to ensure the best possible protection of their communication channels in the cloud, companies should expand Microsoft Office 365 with additional modules for email security, compliance and usability. Specialist email security providers already offer reliable functions that go far beyond the basic functionality of Microsoft Office 365.2. connected business: In the future, corporate success will depend to a large extent on the extent to which companies abandon their old self-image of a clearly defined unit. The development of cross-company eco-systems is becoming increasingly important. Successful companies are no longer just suppliers of a product. Instead, they need to interact constantly with partners and customers, exchange information on platforms and make joint decisions. By using enterprise messaging services, companies can significantly optimize their communication processes.3. industry 4.0 and Internet of Things: The Internet of Things (IoT) is becoming an integral part of the value chain in companies. According to Gartner Around 25 billion devices are expected to be networked with each other via the internet by 2020. In order for these devices to communicate with each other reliably and automatically, different standards worldwide must be reliably linked with each other. When networking people, processes, data and things, companies benefit from Application Integration Services, with which received data can be converted into the appropriate, predefined target format regardless of the file format and then automatically processed further.4. increased need for security: With the increasing networking of devices in the IoT, the attack surface for exploits and malware is also growing. Connected devices must therefore be able to reliably identify each other, detect manipulation at an early stage and communicate with each other securely. Enterprise messaging services offer comprehensive encryption and authentication mechanisms and therefore support companies in securing their communication connections.5. more acceleration and innovation: In order to remain competitive in the age of digital transformation, companies must fulfill individual customer wishes faster than ever before. In addition to smaller production units and a greater range of variants in combination with ever shorter innovation cycles and faster time-to-market, this also requires customized, reliable communication processes in particular. Innovative communication solutions from the cloud can be seamlessly integrated into existing IT infrastructures and flexibly adapted to new requirements at any time.6. multichannel communication: With increasing mobility, customers buy when, where and how they like. In order not to miss the "magic moment" when the customer actually wants to buy, companies must be able to address their target group at any time and in any place with offers that are relevant to them. The quality and reliability of the various communication channels are crucial here. Via web-based mailing platforms, each recipient receives their information via their preferred medium. A consistent corporate design creates a high recognition value for the brand and the underlying service promise.7. all-IP: Swisscom and many other telecommunications providers in Europe will completely switch their fixed network connections to IP-based data transmission in the coming years. As a result, companies will increasingly have to deal with the associated challenges. For example, the transmission of fax documents via IP-based networks can lead to massive loss of information and disconnections, resulting in considerable disruption to business-related communication. With the help of Managed Fax Services, companies can ensure error-free fax communication in VoIP environments. "The boundaries between the physical and digital worlds are becoming increasingly blurred. However, many companies are still finding it very difficult to implement digital strategies. Investments in digital communication in particular will be more decisive than ever for a company's success in the coming years," says Martin Hager, CEO of the Retarus Group. "As an experienced partner, Retarus supports companies worldwide in the digitalization of their communication processes and enables them to achieve a secure and efficient flow of information. "Roger Moser, Country Manager at retarus (Schweiz) AG, adds: "Digital transformation and the associated automation can significantly reduce costs. Thanks to cloud-based messaging services, companies can focus on their core competencies, benefit from consistently high service quality and, thanks to 'pay per use', only pay for the services they actually use."