Seven theses on World Magazine Day

What does the future of magazines look like?In the morning hours, employees distributed seven theses on magazine journalism in front of several publishing houses and educational institutions in Munich, Berlin and Hamburg and attached them to the entrance doors of publishing houses - including Gruner + Jahr, Burda, Condé Nast and IDG.Theses are also hanging at Jahreszeitenverlag, as well as at the Henri Nannen School and the Hamburg Institute for Journalism and Communication Studies. "With this symbolic campaign, we want to invite current and future magazine editors to join the discussion," says initiator Kai Oppel, former journalist and co-founder of the Recherchescout platform. magazine journalists can post their own assumptions on Twitter under #7Thesen and on a specially created microsite at www.recherchescout.com/7Thesen Below are the 7 theses:1 The future belongs to paper journalism that has been detached from paper. If magazine journalism is to have a future, it must remain paper journalism. And it must detach itself from paper. It must translate the potential impact of magazine journalism - depth of penetration, visual strength, vividness - into digital narrative forms and at least contribute to their further development.2 Journalism is becoming more opinionated. With the flood of information, the value of analysis, classification and well-founded opinion is growing.3. Strong opinions are a threat to journalism if they are combined with a lack of knowledge.4. Big data will change journalism dramatically because data will provide a high level of resolution for people, facts and topics. Journalists will have to learn to scrutinize the quality and origin of data even more closely.5 Bias journalism jeopardizes the acceptance of journalism as a whole. In particular, the targeted search for apparent evidence for theses via search engines and databases endangers journalism - because it narrows the field of vision, sets off self-reinforcing opinion spirals and excludes contradictory or invalidating aspects.6. News value factors will experience a renaissance - including novelty, relevance and surprise. Journalists must increasingly focus on topicality and exclusivity rather than on material that is published online and can be found in databases.7 There will always be a need for journalism in a democracy. People have a need for information, orientation and entertainment; democratic society needs public discourse.