Catrin Rubenson

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Catrin Rubensonborn in 1972, has been CEO of the Swiss online advertising broker admazing AG since April 2014. Prior to this, she spent seven years shaping Tradedoubler into the most important affiliate marketing provider on the Swiss market. She specializes in ad networks, performance marketing and real-time advertising.Rubenson was already familiar with Switzerland before she began studying business administration with a focus on marketing and languages at the University of Växjö in 1993. After completing her master's degree at the University of Linz, the Swede returned to her adopted country. She climbed the career ladder in 1998 when the Swedish media group Tele2 entrusted her with the development of B2B sales when it entered the Swiss market. In 2000, she moved to the Tamedia subsidiary Jobwinner, where she rose to become Head of Marketing. "Back to the roots" was the motto in 2006, when the Swedish TradeDoubler AG appointed her CEO of the Swiss branch. The Swiss online advertising agency admazing AG was interested in Rubenson's extensive industry know-how and broad media network. It appointed the industry expert as CEO in 2013. The convinced humanist easily reconciles her profession and vocation: during her time at TradeDoubler, she co-initiated the Swiss Online Marketing trade fair and also studied psychology at the FHNW, which she completed with an Executive Master's degree in Psycho Social Management. In addition to her activities as admazing CEO and board member of IAB Switzerland, she deepened this HR knowledge with further training as a systemic coach. In addition to her penchant for the digital, the cosmopolitan is also enthusiastic about very real hobbies such as golf and yoga - or dogs.

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