Patrick Comboeuf

Patrick Comboeuf (*1968), currently Senior Advisor Digital Transformation at Swiss Federal Railways SBB, is one of the best-known exponents of the Swiss digital scene on the customer side. As Head of E-Business at SBB from 2006 to 2014, he was jointly responsible for numerous digital innovations, such as SBB Mobile, the startup & innovation program SBB Digital, and the social media presence of Switzerland's largest transport company. In addition to his professional activities, he shares his digital know-how and do-how as a study leader and lecturer of the new CAS course "Digital Leadership" at the Center for Digital Business of the Hochschule für Wirtschaft Zürich HWZ.
