Prevention advent calendar: fun, games and safety
We all know that fire hazards lurk everywhere, especially during the Christmas season. And yet, fires break out unnecessarily—particularly often as the year comes to a close. That’s reason enough for Geyst to develop a digital Advent calendar for the Zurich Cantonal Building Insurance (GVZ) that focuses on prevention while offering plenty of entertainment.
The Gebäudeversicherung Kanton Zürich (GVZ) is using its digital Advent calendar a preventive sign. Each of the four Advent doors is decorated with a "traditional 2D animation in a modern guise". The landing page associated with the Advent calendar comes in a simple, clear dress and playfully brings Christmas feelings to every type of end device.
Door after door points out typical fire hazards, not only around the Christmas season. And as varied as the sources of the fires are, a single-family home is at the center of each one - symbolically. Barbara Greuter, communications manager at GVZ, explains why: "Around 60 percent of all fires in the canton of Zurich occur in private households. So the single-family house is representative of the private household."
The video episodes are entertaining, easy to understand and the opposite of the "cautionary finger". The Geyst in-house productions are much more likely to make you smile. And to play, because they are accompanied by a competition with lots of prizes, valuable safety tips and recommendations.
Also on behalf of GVZ, Geyst wishes everyone a happy and fire-safe holiday season!
Responsible GVZ: Barbara Greuter, Corina Schönenberger, Doris Elsässer, Helen Zweifel, Claudia Mäder. Responsible at Geyst: Stephan Huber, Manuela Albrecht (Consulting) Laura Bayona, Marcel Capeder and Cyril Schicker (Creation) Robert Lisac, Nicole Leiser, Mike Kaufmann (Digital Solution).
