Corvatsch, Diavolezza and Lagalb award their digital budget to Rob Nicolas
The three mountain railroads from the Upper Engadine have big plans. As part of a pitch, the company's digital marketing was awarded to the agency Rob Nicolas from Chur.
A new social media and digital advertising strategy is being developed. Rob Nicolas will be responsible for content creation, digital advertising and community management.
According to the press release, the decisive factor for Corvatsch was the agency's expertise and experience in the digital marketing of tourism service providers. Martina Schwendener, Head of Marketing & Communication: "The Rob Nicolas team listens to our wishes and ideas and provides us with expert advice. It was important for us to have a partner in the region who knows our product and the industry." The agency will take over support for Corvatsch, Diavolezza and Lagalb from November.
The three mountain railroads are located in the Upper Engadine and are arranged around the Bernina massif with the 4049-metre-high Piz Bernina - the only four-thousand-metre peak in the Eastern Alps. Guests benefit from a 365-day mountain railroad offer, seven months of skiing and five months of summer operation. The region also offers 14 mountain restaurants in winter and 6 in summer.
